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HELMUT LANG

Debuting in 1986, Helmut Lang’s timeless silhouettes and minimalistic persona has altered the modern expectation of fashion. The designer pushed a mantra of utility rather than beauty, breaking free of the high fashion circuit. His designs filled a void of professional individualism, making way for new caveat of self expression in a white-collar exterior. Through the 90’s and early 2000’s Helmut Lang reignited the image of post-punk rockers, dressing the community in militaristic ‘formal’ attire. Prospering through years of obscure trends and avant-garde thinking, Lang evidently perfected the art of fashion through nineteen years of triumph.

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NEWEST ARRIVALS 

 
 
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