SS22 Thisisneverthat ‘Paisley’ Print Embroidered Wide Cut Denim

Thisisneverthat is a streetwear brand rooted in Seoul, South Korea. Founded by Cho Nadan, Choi Jonkyu, and Park Inwook, the ensemble has been hailed as an esteemed yet underground label since establishment in 2010. Producing everything in-house, Thisisneverthat “denotes a transformation; the transformation of raw ideas into physical form and materials in an unconventional way”, pushing the envelope for urban style in a contemporary setting. Back in 2018, the design group would take to the runway, inaugurating Thisisneverthat to the traditional fashion circuit. Received exceptionally well, from here we can only await what’s to come from the Eastern-based label.

 

Debuting in the Spring of 2022, these gorgeous bottoms feature two-tone paisley print detailing atop light blue washed base. In a wide cut, the heavyweight denim is accented by embroidery throughout, among a tan jacron label and silver metallic detailing. In new with tags condition, these fit a size 31x30.5.